May
13
May
-16
Date:  Friday, May 13, 2011 6:00 PM - Monday, May 16, 2011 6:00 PM
Location: New York, NY
Category:  Exhibition

Inside Norway at ICFF

ICFF, May 14-16 in New York, is North America’s premier showcase for contemporary design, the ICFF annually lures those in determined pursuit of design’s timely truths and latest trends to an encyclopedic exhibition of up-to-the-moment offerings, as well as a series of fascinating, fun, and edifying programs and a packed schedule of supplementary exhibits and features. Take a look Inside Norway with Hødnebø, VAD, So-Ro and Røros Tweed.

Click here for a recording of Torbjørn Anderssen and Espen Voll from Anderssen & Voll at the ICFF 2011 Metropolitan Magazine conference

For the four-day duration of the Fair, 145,000 net square feet (13,500 net square meters) of the Javits Center will be abuzz with more than 24,000 interior designers, architects, retailers, designers, manufacturers, representatives, distributors, and developers. On Tuesday, May 17, the ICFF opens its doors to the general public, as well.

More than 500 exhibitors, including Inside Norway and Angell Wyller Aarseth, and from all points of the globe will display contemporary furniture, seating, carpet and flooring, lighting, outdoor furniture, materials, wall coverings, accessories, textiles, and kitchen and bath for residential and commercial interiors. This remarkable throng of exhibitors creates an unparalleled opportunity to view a broad yet highly focused selection of the world's finest, most innovative, and original avant-garde home and contract products side-by-side, under one roof. www.icff.com

INSIDENORWAY
The history of the modern Norwegian furniture industry is more than a hundred years old. The industry played an important role in the Scandinavian design movement in the 50’s and 60’s, though a little overshadowed by the fellow Scandinavians – mainly the Swedes and the Danes. From the 70’s and onward the Norwegian furniture industry has given the international market well known products and brands such as the Ekornes Stressless chair and the Stokke Tripp Trapp children chair. Products identified by their comfort and clever functionality.

More recently, younger Norwegian designers and highly qualified industrial companies, have created furniture products that have won international recognition – and rewarded design awards in Sweden, Denmark, Germany, United Kingdom, France and in the US, among others.

Norwegian furniture is still a part of the Scandinavian design tradition. Norwegian furniture design distinguishes itself through innovative, functional, ergonomic and excellent comfort in its products. And a particular focus on natural materials; wood, wool, leather. This is very much the case with the manufacturers you meet in the Insidenorway booth at ICFF; Hødnebø, VAD, So-Ro and Røros Tweed.

Norwegian Furniture Industry counts about 100 companies which produce furniture with total a value of $ 3 billion. More than 30 percent of the total production is exported. The companies are in general small- and medium size companies, with some larger international competitive companies. The industry is highly automized and of the most modern in the world. Welcome to furniture design - the Norwegian way!


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